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Warm beige-toned hero graphic with the words 'Content Creation and Strategy' on the left and a smiling woman seated on the right

This collection showcases a selection of visual content created across a variety of brands, campaigns, and marketing initiatives. Each project represents a strategic blend of creative storytelling, audience research, SEO and AEO, ensuring every asset is designed not only to capture attention but also to improve discoverability across search engines, AI-powered search, and social platforms. By pairing compelling visuals with intentional, search-informed copywriting, each campaign is built to drive engagement, strengthen brand visibility, and deliver measurable marketing results. Explore a portfolio of work that demonstrates how strategic content can connect with audiences, support business objectives, and perform across today's evolving digital landscape.

Work for Nocturne Luxury Villas
Just landed in St Barths
00:22
@WimcoVillas

Just landed in St Barths

Why this reel was important: This organic Facebook video generated more than 60,900 views while driving meaningful audience engagement and website traffic. The campaign earned 485 total interactions, including 420 reactions, 19 comments, 15 shares, and 31 saves, while generating 147 link clicks—demonstrating its ability to move audiences beyond passive viewing and into the consideration stage of the customer journey. Caption: One day your kids will ask what you collected. St. Barth passport stamps… and no regrets. 📍Crystal Dream For your summer getaway, bookmark this beachfront villa: https://tinyurl.com/CrystalDrm 60K Organic Views Link to live video: https://www.facebook.com/share/r/1HJeC8GTRp/
Breakfast Service in St. Barth
00:15
@wimcovillas

Breakfast Service in St. Barth

You know the feeling. Breakfast sounds excellent… but leaving the villa sounds ambitious. The rosé has mysteriously disappeared. Late-night cravings have entered the group chat. Fortunately, there’s @delifood_stbarth Our food delivery partner can bring breakfast, drinks, and your favorite dishes straight to your villa door. Whether you’re easing into a slow St. Barth morning, topping up the rosé, or suddenly deciding at 10:47 PM that only burgers will do, Delifood helps keep the good life going. As long as the restaurant is still open, consider dinner plans handled. No shoes. No parking. No debate over who’s driving. Très pratique. And when you’re staying in a private villa in St. Barth, our concierge team is always nearby to help with the rest of life’s important decisions, too. #WIMCOVillas #DelifoodDelivery #StBarts #StBarthFood #FoodDeliveryStBarts
Villa Linda
00:14
@wimcovillas

Villa Linda

Christmas morning, but make it beachfront. At Villa Linda, the holiday schedule looks something like this: wake up to Marigot Bay, take a dip in the heated infinity pool, wander a few steps down to your own secluded stretch of beach, and seriously consider whether shoes are necessary for Christmas dinner. (They’re not. We checked.) With five bedrooms, space for up to 10 guests, independent bungalows for a little extra privacy, and views that change shades of blue all day long, Villa Linda is made for gathering your favorite people without having to actually be on top of them. Christmas lunch by the sea? Yes. A sunset apéro on the terrace? Obviously. A post-dessert swim in crystal-clear water? Frankly, it would be rude not to. And because the best holidays require very little actual work from the people enjoying them, our concierge team can help arrange the details, from villa provisioning and private chef service to restaurant reservations and island experiences.
Villa Peñasco
00:10
@CaboVillas

Villa Peñasco

Content captured/edited by SARAH RAU Importance of this reel: This organic luxury travel reel generated 2,426 views while reaching more than 1,500 unique accounts, helping expand brand visibility and attract new audiences. The content drove meaningful engagement with 68 likes, 19 direct shares, 12 saves, and converted viewers into six new followers, demonstrating its effectiveness in building both brand awareness and audience growth through strategic visual storytelling. (This channel was stale and this reel assisted in jumpstarting fresh engagement.) Cliffside villas and the kind of Cabo views that make the rest of the world disappear. The only question is… who are you bring with you? 📍Villa Peñasco #cabovillas #luxurytravel #loscabos #Pedregal #villapenasco Link to live video: https://www.instagram.com/p/DVg_DjClIXN/

Previous Work
Influencer Partnership with Steph Taylor Jackson
00:43
stephtaylorjackson and askatraveladvisoralgv

Influencer Partnership with Steph Taylor Jackson

@stephtaylorjackson and @askatraveladvisoralgv Forever dreaming up the next girls trip 💁🏽‍♀️😍🙌🏾 @zoetrymallorca is STUNNING! Mallorca was a DREAM. I need to get back there ASAP! Who’s coming?! ✈️ Traveling with @algvacations taught me so much about how convenient and smart it is to use a travel advisor when planning a vacation. Have you ever used one? I don’t think I’ll travel again without! Check out @travelbeatalgv to connect with the perfect advisor for your next adventure. #askatraveladvisor #traveladvisorsgetyouthere #algvtakeseurope Vacation Destinations, Mallorca Spain, ALG Vacations, Travel Advisors, Travel Influencer
Influencer partnership with Trendy Traveler
00:31
trendytraveler__ and askatraveladvisoralgv

Influencer partnership with Trendy Traveler

@trendytraveler__ and @askatraveladvisoralgv Add this European island to your bucket list 😍🌴 @algvacations @travelbeatalgv 📍 Mallorca, Spain 🇪🇸 During our time we stayed at the beautiful beachfront, all-inclusive resort @secretsvillamil and visited the charming cities of Valldemossa and Palma. If you’re looking to plan a trip to Mallorca, consider using a travel advisor. They make the travel experience so seamless by crafting the perfect itinerary, booking your flights, hotels, and taking care of every detail 😍 Have you used a travel advisor before?! #ALGVpartner #ALGVTakesEurope #AskATravelAdvisor #TravelAdvisorsGetYouThere #Spain #Mallorca #MallorcaSpain #Spaintravel #espana #palmademallorca #valledmossa #mallorca🌴 #mallorcaisland #spain🇪🇸
Holiday Video Trend
00:10
Ask A Travel Advisor ALGV

Holiday Video Trend

1.1M views; supported last minute holiday bookings in 2024. Just in case anyone was wondering…….🎁 #askatraveladvisor #traveladvisorsgetyouthere #secretsmoxche #giftideas #giftguide #holidaytravel #giftoftravel https://www.tiktok.com/t/ZP8GxkVSD/
Aloha Friday's
00:13
ALG Vacations

Aloha Friday's

Typical example of a weekly Friday video for a Hawaii travel trend, #AlohaFriday that would be used either on the ALGV page, in stories or sent out to travel advisors to be used. Used for Awareness purposes, not for engagement.

Photography

Recent photography from a content trip to St. Barth for WIMCO Villas

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